How ShareBuilder Works
ShareBuilder makes investing easy, affordable, and accessible for new and experienced
investors. Customers can take advantage of our wide range of brokerage services like automatic investing, real-time trading, options trading and margin borrowing.
How do you buy stock?
Real-time Trades
- Buy or sell stocks in share amounts real-time
- Execute market orders in seconds during market hours
- Real-time trades enables you to act immediately on investment decisions
Learn more about Real-time Trading
Automatic Investment Plan
- Buy stocks in specific dollar amounts automatically
- Schedule weekly, bi-weekly or monthly investments
- Automatic investments help you build your portfolio over time
Learn more about Automatic Investing
Get Started
Set up a ShareBuilder Account
Get a brokerage account to buy and sell stocks.
What type of account can I open?
Whether you're planning for retirement, setting up a fund for a child, or just investing for a personal goal, ShareBuilder offers an account that fits your needs.
Your personal goals
Individual Account—just for you
Joint Account—for you and someone else
Your retirement goals
Traditional IRA—opportunities to receive tax deductions
Roth IRA—tax-free growth potential
Rollover IRA—roll over your 401(k) account
Your goals for a child
Education Savings Account—for a child's education expenses with tax-free growth potential
Custodial Account—for the general benefit of a child
If you have more than one goal, you can open an account for each goal and access them through a single sign in.
Open an Account >
Select a Pricing Program
Determine your investment costs and access to valuable tools.
What are the available programs?
We offer 3 pricing programs with different investment costs and tools to meet your needs.
Basic
Our entry-level program is designed for new and less frequent investors. Pay only $4 for each scheduled investment and no monthly subscription.
Standard
For more consistent investors, you can make
6 scheduled investments for $12
per month. Plus, get unlimited access to valuable investing tools.
Advantage
Advantage offers our best pricing and complete access to all our investment tools. Make up to
20 scheduled investments per month for $20
– that’s just $1 per automatic investment!
Compare Pricing Programs
Open an Account >
Start Investing
Build your portfolio over time with our Automatic Investment Plan or invest a lump sum with Real-time Trades.
Investing at ShareBuilder
To help you get started, please answer the following questions:
Do you have just a small amount of money to invest?
Use our automatic investing option to help you build a diversified portfolio over time. The best part is that once you've set it up, it's completely on autopilot.
Do you have a lump sum of cash on hand that you'd like to invest?
Start by buying stock with real-time trading. With Express Funding, you can place your order immediately using cash from your checking/savings account.
Not sure how much money you want to invest?
If you are waiting to decide how much and in what stocks you want to invest,
you can put a lump sum into the ShareBuilder Money Market and earn a competitive rate of return.
Need help choosing stocks to invest in?
You can use our investment guidance to help you pick your investments. If you
prefer to select stocks yourself, use our research tools to help you make informed investment decisions.
Open an Account >